Resources to grow a better agency.

Field notes on running an AI-powered web agency: growth, automation, real client work, and what we are learning as we build.

Productivity

Back to all articles
Fixing the $10/Hour Agency Trap: How Automation Protects Your Margins
Productivity

Fixing the $10/Hour Agency Trap: How Automation Protects Your Margins

You quote 100 hours at $10,000, which puts you at $100/hour on paper. That’s good business, so you send the proposal feeling pretty smart about it.

Vito Peleg 10 min read
Article banner discussing agency hiring economics for SEO QA and reporting
Productivity

Why Small Web Agencies Can’t Afford to Hire for SEO, QA and Reporting

Most people ask AI to build something. Vito Peleg shares three better first prompts for client work — brand kits, SOPs and honest brand audits.

Vito 5 min read
7 Years Ago I Was Stealing McDonald's WiFi. Today We Turn the Page to Year Eight.
Productivity

7 Years Ago I Was Stealing McDonald’s WiFi. Today We Turn the Page to Year Eight.

Years ago, I was parked outside a McDonalds somewhere in Europe, stealing their WiFi to build a website for a client between gigs. I had maybe

Vito Peleg 8 min read
The Shift in our space no one talks about featured image
Productivity

Beyond the Build: How Agencies Can Win the Next Era of High-Converting Websites

As the industry gathers around events like Web Summit, one thing is becoming clear: the way agencies build websites is changing faster than most operating models

Ryan Barnes 7 min read
Productivity

Why Agencies Lack Visibility Into Client Sites And How to Fix It

When something breaks on your client’s site, the first question you ask is “How did this happen?” More often than not, this question goes unanswered. This

Ryan Barnes 7 min read
Productivity

Context Engineering for Agencies — How to Get Real Value from Every AI Tool You Use

“AI doesn’t really work. What do we do with that? Because people say, ‘Well, over time it’ll get better.’ All right — but you’re building a

Ryan Barnes 7 min read
Productivity

Web Agency Summit 2026: Tickets Are Now Open

Registration for the 2026 Summit is live. April 27–30, online, free. If You Were at the Last One, You Already Know… Last year’s summit drew thousands

Ryan Barnes 2 min read
Productivity

The “Messy Desk” Update: Feb 25 Release Notes

We just fixed the biggest disconnect in the design process: the gap between the messy workshop where you create, and the clean room where you get

Ryan Barnes 4 min read
Productivity

Figma, AI Vision & The Big Spring Clean: Feb 11 Release Notes

We’ve kept our heads down for the last few weeks, but for good reason. While the rest of the world was recovering from January, our engineering

Ryan Barnes 5 min read
Build at AI speed, featured image for the Atarim guide to AI-native development
Productivity

What is Vibe Coding? The Comprehensive Guide to AI-Native Development

For the last fifty years, learning to code meant learning to think like a machine. It demanded that you memorize rigid syntax, manage memory allocation, and

Ryan Barnes 8 min read

Get the field notes in your inbox.

One email when something worth reading goes up. No noise, no daily digest, unsubscribe in a click.

Join 72,000+ teams and 1.7m users already on Atarim.