Resources to grow a better agency.
Field notes on running an AI-powered web agency: growth, automation, real client work, and what we are learning as we build.
Running An Agency
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Fixing the $10/Hour Agency Trap: How Automation Protects Your Margins
You quote 100 hours at $10,000, which puts you at $100/hour on paper. That’s good business, so you send the proposal feeling pretty smart about it.
Vito Peleg
10 min read
What Model Context Protocol (MCP) Means for Web Agencies in 2026
What Is Model Context Protocol (MCP) in Plain English? The last time we overhauled our help docs, the featured images alone took a month because of
Why AI Didn’t Actually Speed Up Your Web Projects
You went all in. You’ve got the subscriptions, you’ve built the prompt library, and you can put together a page in an afternoon that used to
Vito Peleg
5 min read
Why Web Design Projects Take So Long (When the Work Only Takes Days)
Finished the build in an afternoon but the project ran two months? Vito Peleg on handoff delays, the invisible cost, and why it isn't your fault.
What Web Agency Owners Actually Earn Per Hour: I Asked 50 of Them
Vito Peleg asked 50+ agency owners what an hour of their time really earns. The answers landed at $7.50–$13. Here's how to work out yours.
How to Find Upsell Opportunities in Your Existing Client List
Mobile-friendly, GDPR, Core Web Vitals, accessibility — now agents. Vito Peleg on the recurring upsell every client needs, and why you keep missing it.
Every Hire Adds a Bottleneck: Growing an Agency Without Payroll
Spielberg didn't hold the camera on Jaws. Vito Peleg on the shift from being paid for your hands to being paid for your judgement, and what
How to Price Web Design When Clients Think It’s Cheap
Lost a job to the client's nephew? Vito Peleg on why explaining your value stopped working, and the sentence that changes the price conversation.
Why Small Web Agencies Can’t Afford to Hire for SEO, QA and Reporting
Most people ask AI to build something. Vito Peleg shares three better first prompts for client work — brand kits, SOPs and honest brand audits.
I’ve watched this industry “die” four times since GeoCities. Here’s My Take.
I’ve been building websites since I was 14, back on GeoCities (remember that?), so I’ve watched this industry panic before. Quite a few times, actually. Drag-and-drop
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